- NIKE & FLEX -

“I was commissioned to art direct a project to showcase the collaboration between the manufacturer Flex and the sports brand Nike. As the lead designer and art director for the campaign, I decided to create a visual identity based off of black and white photography, combined with a pop of color and edgy graphics that carried the identity of the entire campaign"

NIKE & FLEX  EXPERIENTIAL


CATEGORY: ADVERTISING    CLIENT: YU+CO    ROLE: ART DIRECTOR    SOFTWARE USED:  ADOBE PHOTOSHOP / ILLUSTRATOR / AE    YEAR: 2016


PRODUCTION : YU+CO
CREATIVE DIRECTOR : GARSON YU
ART DIRECTOR : DAVID WAVE